Google Display Network
The Google Display Network workshop covers the principles of Display Advertising with Google. Also, we will cover some advanced topics on Search Advertising. This course’s purpose is to ultimately prepare students for the Google Adwords certification exam on Display Advertising. We base our curriculum solely on Google’s official Google Partners Academy programs. This course is usually enrolled by students who have already completed our Fundamentals of SEO course or Search Engine Marketing course. As this is an intermediate course, the basics of SEO and SEM will not be covered. Students are expected to already have obtained the Google Adword Fundamentals Certification before attending this course.
All participants will have to attempt the advanced Google Adwords Certification exam as well as the Display Advertising exam on the final day of the workshop. All preparation materials for both exams will be provided by GMN Education.
Online business owners, marketing managers, web developers, copywriters, advertising executives and practitioners who need to learn the ins and outs of Google AdWords will benefit the most from this workshop.
Google Display Network Workshop
Includes: Certificate of Completion, Lunch, Tea-Break, Handouts, Refreshments
Time: 9am – 5pm
We offer price reductions of up to 30% for groups and companies, and customised versions of this course for corporate trainings.
- Introduction to Google Display Network
- Display Ad Campaigns
- Targeting the Right Users
- Dynamics of Remarketing
- Campaign Optimisation
- Online Tools & Resources
- Bootcamp for Search Advanced Certification
- Bootcamp for Display Adwords Certification